Strategists
Build a clear view before a workshop, recommendation or client conversation.
Search a company to explore its competitive forces, market environment, portfolio, business model, marketing mix and SWOT—then use editable Word and Excel files to continue the work.
Each framework reveals a different part of the same business. Start with one, or combine several for a more complete view.

Assess rivalry, supplier power, buyer power, substitutes and the threat of new entrants.
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Organize internal strengths and weaknesses alongside external opportunities and threats.
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Review the political, economic, social, technological, legal and environmental context.
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Compare business units by market growth and relative market share.
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See how customers, activities, resources, partners, costs and revenue connect.
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Examine product, price, place and promotion in one structured view.
Browse analysesUse a clear starting point for the company and strategic question in front of you.
Find a companyStart with the organization you need to understand.
Open the strategic lens that matches your assignment or decision.
Download editable Word and Excel documents and shape the analysis to your needs.
Use a finished company-specific starting point for a report, class project, workshop or planning session. Each resource helps you examine the evidence, challenge assumptions and communicate the result.
Build a clear view before a workshop, recommendation or client conversation.
Turn a framework into a concrete company case for study and discussion.
Structure findings and move from scattered inputs to a useful narrative.
Pressure-test a market, business model or competitive position.
People use these frameworks to make complex company questions easier to see, discuss and act on.
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Search the library and choose the framework that will move your analysis forward.